Guest post guidelines

Thank you for your interest in submitting a guest post for Pics.io blog. We hope you’ve already read our recent blog posts, understood our style, storytelling approach and realized which of your ideas will bring the most value to our readers.

Great! It’s time to let you know the general info about Pics.io, our blog and guidelines.

Pics.io DAM system helps to find, reuse, update & share digital content. Controlled access to your media, automated marketing workflows, progress tracking for creative projects – these are just some of the benefits of a DAM system for any type of business. You can always find more information on our website https://pics.io/hello.

Pics.io blog provides useful tips, resources & best practices on how digital asset management can help your business to manage & distribute digital content on top of your cloud storage. Our audience is very diverse, including  top management, business owners, startup founders, product managers, marketers, designers, software developers. And we’d like to keep the content simple yet relevant to them. We publish articles written by our content marketing team, along with guest posts from experts in their field.

Topics

Blog categories we accept guest posts for:

  • Productivity
  • Technology
  • Branding
  • SaaS
  • UI/UX design
  • Teamwork

Finally, these Guest post guidelines will help you decide if Pics.io Blog is the right place for your submission.

Content guidelines

  1. We are looking for well-researched posts that include hands-on experience, tips, best practices, tool reviews, how to advises. Do not repeat existing blog posts or present a unique angle on the already covered topics. Our readers are constantly looking for something new.
  2. We do not accept poorly written and self-promotional articles that bring zero value to our readers.
  3. Double-check that you read a few recent posts to get the voice, tone and style we use on the blog.
  4. Although the ideas you share must bring value to our audience, your article should be easy to read and understand for the general public as well.
  5. Make sure you actually try a product or service, before recommending it in your blog post.
  6. We value original content only. All the images or other media content you use should come with proper attribution. Send them in a separate zip file and also appropriately include in the document, so we know where everything should go. Double-check to make sure you’re not violating copyright or licensing with your images. Free resources like Pexels, Pixabay, and Unsplash are great for sourcing Creative Commons-licensed images.
  7. We reserve the right to edit or adapt your guest post to make sure it fits our blog the right way, as well as the right to update it in the future for accuracy and comprehensiveness. We reserve the right to remove the links that we find to be promotional.

Guest post guidelines

  1. It goes without saying that you should run a spell and readability check through your guest post.
  2. Check that your guest post is of 1-2K words to work best for our audience.
  3. We encourage using the storytelling approach.
  4. Take time to write a short 1-2 sentence intro paragraph.
  5. Check that you are using “–”, not “-” in your texts.
  6. Make your blog post title as short and clear as possible. In the case with lengthy titles, put the meaningful part first, and don’t use marketing buzzwords that are irrelevant to your article.
  7. Get creative and divide your article into sections using subheadings. Make sure the sections follow consistent logic and develop a story in your article.
  8. For the reader’s sake, try to keep your paragraphs short, meaningful and easy to understand. The same goes for the sentences. Double-check which words or phrases can be left out and don’t forget about dividing a long sentence in two.
  9. Avoid using running sentences or making one-sentence paragraphs.
  10. Format with bold key ideas or important moments in your blog post. It’s upon you to make them tweetable, 280 characters-long, for the readers to share. Please, make a note for us which parts should be tweetable in the final draft of your post.
  11. Talk to the audience directly, using a friendly, conversational style. You are free to use contractions, it’s not a formal text.
  12. Be yourself and share your thoughts to support the storytelling approach. Use the first-person pronoun“I”, not “we” if it’s not an article about multiple people. However, don’t write anything you wouldn’t say in real life. Stay consistent with the overall voice of the brand, but keep true to yourself and use your own style. That’s what readers value the most for sure.
  13. Support your blog post adding links to recent industry researchers and studies from credible sources. Try to dig up the original link once possible, avoid linking to a random article that mentions a study or research.
  14. Do your best to avoid citing our competitors (digital asset management solutions). If you absolutely must cite some information that comes from such companies, try to find data reports or infographics, created by a third-party citing the information you need.
  15. Start your article with problem-(cause)-solution intro, adding some hook like a real-life situation/statistical data.
  16. End your article with a clear and concise conclusion. Sum up the key takeaways, explain what value your post has brought to the readers and motivate them to engage in the comments.

As for backlinks, we’ll accept only 1-2 high-quality links per post from reputable sources related to the topic of the blog post. We accept only backlinks from the websites with DR 70+.  The links, however, shouldn’t be with aggressive anchors. E.g. link anchor should be ‘CompanyX’ instead of some ‘software development company’.

We have a certain list of recommended topics for each month, hence if you want to join the list of our guest writers for the next month please drop us an email on marketing@pics.io and we’ll discuss all the details.

Pics.io Team
Welcome to Pics.io blog, where you'll get useful tips, resources & best practices on how digital asset management can help your business to manage & distribute digital content on top of cloud storage.
USA